20 March 2020

Hello from one of Good-Loop's new satellite offices!

As we all bunker down at our kitchen tables fear not, Good-Loop is still here to bring you a little bit of Good News from the world of advertising.

However, this edition is slightly different as it also includes a look at the real-world impact of brands doing good in the face of COVID-19 as well as tips for staying sane whilst you're WFH and also a Good-Loop playlist (the name itself is worth reading on for).

Starting off with some unusual activity in our new Croydon satellite office - An unexpected guest hadn't got the WFH memo... (This is not Julia's cat)
Over on the Good-Loop LinkedIn, you can also make a donation to the World Health Organization with just a few seconds of your time. Every view in the next 48 hours will unlock a £0.05 donation and together we can raise £5,000 to fight COVID-19.
We would love to hear how you're all keeping yourselves entertained at the moment. Have you got any tips on how to make WFH a little bit more fun?

Stay safe,
The Good-Loop Team.
Brands are becoming forces for good in these uncertain times by providing moments of joy and solidarity to those who need it most.

It was amazing to wake up the news this week that Pret would be giving all NHS workers a free hot drink, and as the day went on more brands also started shouting their thanks to those fighting on the frontline.

McDonald's, Dominos, and even Gary Neville's Hotel Football are all offering freebies to NHS workers. But we rarely get to see the real-world impact they have in action. We're all likely to know someone now who absolutely deserves a free coffee to start their day so get spreading the good news.
Read more
"Music can change the world" - Beethoven

At Good-Loop we love our music and it's easy to tell who's got the Aux cable from the second you walk through the office door. We wanted to spread a bit of love and provide an alternative to Radio 1 on repeat on all day.

So here it is, Good-Loop's Good Toot playlist made up of all of the songs that make us happy. We hope it brings a little joy to your day as well.
Listen here
Life doesn't have to be a drag whilst you WFH thanks to Dolly Trolley.

We've all had to get creative with how to keep going about our normal lives and, it turns out, that means bringing workout classes direct to people's living rooms. Introverts rejoice! Dolly Trolley's Drag Aerobics is the newest craze in London that will now be streaming online so we can all be queens together. 

Tune in every Wednesday, 7:30pm-8:30pm LIVE on Dolly Trolley's Facebook and Instagram.
Read more
A blast from the past! Naughties online games are back to save the day. 

If like us, you remember spending hours of your time trying to make it to the end of The Impossible Quiz then this one is for you. The time has come for us to rise back up through the leaderboards. 

You can also take your hand to Classic Bubble Shooter or download QuizUp or Words With Friends for when you need to take a break from that to-do list.
Play here
Be in the Loop
  • John Lewis launches hand-me-down clothing drive
  • Noel Fielding has started an online Art Gallery
  • Harry Styles in fishnets will save us all
  • Microsoft donates $1 million to Puget Sound's COVID-19 response fund
  • Iceland introduces early hour for the elderly during the crisis
  • Blake Lively and Ryan Reynolds donate $1 million to food banks amid Coronavirus
  • Fitness instructor in Spain give aerobics class from the Rooftop
  • McDonald's to remove plastic toys from Happy Meals to help the environment
  • Disneyland will donate all of its excess food to a local charity during the park's temporary closure